Mauricio Carbajal, a prominent perfumer with almost three decades of experience in the Peruvian industry, is the visionary behind his own company dedicated to the creation of essences. With a career spanning years of collaboration in the creation of fragrances for various brands, Mauricio decided to take a bold step during the quarantine, and thus his most ambitious project was born: the creation of the first signature perfumes that faithfully represent his country. This project culminated in the "Peru" collection, composed of four unique fragrances that encapsulate the essence of the land that inspires them.

The brand, which prides itself on being the first in Peru in the field of Signature Perfumery, has as its main mission to make known the cultural and natural wealth of its country through unparalleled olfactory experiences. Each of the fragrances has been carefully designed to transport the user to the diverse landscapes and traditions that make up Peru, making each essence a sensorial journey through its geography and heritage.

The challenge of launching a signature perfume brand in a market where foreign products predominate was not easy, but the response from the Peruvian public has been gratifying. The fact that local consumers have received these national creations with such enthusiasm fills Mauricio and his entire team with pride. Seeing how customers get excited when purchasing the perfumes and identify with them is, without a doubt, one of the greatest satisfactions that the brand has experienced.

The production of these fragrances is carried out entirely in Peru, where Mauricio oversees every detail of the creative process. However, the international expansion of the brand has been possible thanks to the collaboration with Karen Carbajal, who is in charge of directing the internationalization strategies from Barcelona. This duo has allowed Peruvian fragrances to begin to conquer markets in Europe, the United States and Latin America.

In Europe, the project has had an excellent reception in its first year of operations, which has been an indication of the potential that these fragrances have to resonate on other continents. Likewise, the US market has shown great interest in the brand's olfactory proposals, standing out as a promising territory for its expansion. However, it is in Latin America, and especially in Mexico, where the brand has found a home full of warmth and fraternity. The receptivity and affection with which they have been received in this neighboring country have been deeply moving and have reinforced the cultural connection between the nations.

While the brand continues its process of growth and international recognition, it is in full preparation for the launch of two new fragrances that will complete the "Peru" collection. These future additions promise to continue the tradition of quality and authenticity that characterizes the brand, further consolidating its presence in both the local and global markets.

The long-term goal is that more and more people around the world can experience what it means to "be Peru" through these unique perfumes. The vision of Mauricio and his team is to create a legacy in the world of perfumery, where each fragrance is not just a product, but a living representation of the culture and spirit of his native country. This dream continues to grow, and with each new launch, they are one step closer to making Peruvian signature perfumery a global benchmark.

The story of Mauricio Carbajal and his company is a testament to passion, dedication and love for his land. It is an example of how, with creativity and determination, a dream can be transformed into a reality that not only transcends borders, but also enriches the cultural legacy of a country.

As they move forward on this exciting journey, the team behind the brand remains focused on their mission, confident that their olfactory proposal will continue to conquer hearts and noses around the world. The new fragrances that are about to be launched promise to be as emblematic as the previous ones, and the expectation of their arrival has already generated great interest among perfumery fans.

The adventure that began in a small laboratory in Peru is set to leave an indelible mark on the global fragrance industry, and the team couldn’t be more excited about what the future has in store. With expansion underway and new markets to explore, the Peruvian Signature Perfumery brand is ready to bring the scent of Peru to every corner of the planet.